CREATIVE MERCHANDISE. EXPERIENTIAL MARKETING.
THE FULL EVENT MERCH OPERATION
Event Merchandise & Retail
Immersive stores, experienced teams and complete merchandise operations—from opening day to final sale.
Live Experiences & Brand Activations
Interactive customization and live merchandise experiences that turn audiences into participants.
Custom Merchandise & Production
Original design and in-house manufacturing—distinctive products made to carry your brand beyond the moment.
01 / PRODUCT DESIGN
Products developed for your audience, brand and sales environment.
02 / ON-SITE RETAIL
Store planning, displays and retail operations in one hand.
03 / STORE BUILDS
From first layout to the finished shopping environment.
04 / STAFFING
Trained teams ready to represent your brand and sell.
05 / POS SYSTEMS
Checkout systems built for fast-moving crowds.
06 / FULFILLMENT
Inventory planning, packing and delivery beyond the event.
LIVE DECORATION EXPERIENCES
Turn merchandise into part of the event.
Interactive customization bars where guests choose it, customize it and watch us make it live—from denim jackets and hats to apparel, sporting goods and more.
EXPLORE LIVE EXPERIENCES →
ONE SYSTEM. ONE PARTNER.
We don’t just make merchandise. We create experiences around it. From major festivals and sporting events to interactive brand activations, Steiner brings creative concepts to life through design, production, and unforgettable moments.
LIVE MERCH EXPERIENCES
MAKE THE MERCH PART OF THE EXPERIENCE.
Turn merchandise into an attraction. Steiner Merchandise creates interactive, on-site customization experiences where guests can choose, customize and watch their merchandise come to life in real time.
LIVE SCREEN PRINTING / CUSTOM PATCH BARS / HEAT PRESS + DTF CUSTOMIZATION / PERSONALIZATION / EVENT-EXCLUSIVE DROPS
We design it. We build it. We staff it. We run it. Your guests experience it.
STEINER EXPERIENCES
THE EXPERIENCE IS THE MERCHANDISE.
Imagine your guests designing their own hats, customizing premium apparel, or watching a piece of merchandise come to life right in front of them. We combine design, manufacturing, and live production to create unforgettable branded experiences.
LIVE CUSTOMIZATION BARS
Guests personalize apparel, hats, and accessories at an interactive branded station.
IMMERSIVE MERCHANDISE POP-UPS
Custom-designed retail environments that turn shopping into part of the event.
SPONSOR-FUNDED EXPERIENCES
Turnkey branded activations that connect corporate sponsors with audiences through personalized merchandise.
EXPLORE STEINER EXPERIENCES →
EVENT-LEVEL PROOF
DETROIT JAZZ FESTIVAL
THE CHALLENGE
A festival merchandise operation serving audiences at Hart Plaza.
THE CREATIVE SOLUTION
Merchandise planning and a full retail tent buildout.
THE EXECUTION
Staffing and on-site merchandise sales.
THE RESULTS
Over 2,000 transactions in four days.
DETROIT AUTO SHOW
THE CHALLENGE
An event retail operation for the Detroit Auto Show.
THE CREATIVE SOLUTION
Store design bringing branded merchandise into the event environment.
THE EXECUTION
Event retail staffing, store operations and sales.
THE RESULTS
17 day show, 5 figures / day
THE CHALLENGE
A recurring merchandise program for Eastern Market.
THE CREATIVE SOLUTION
Product development and merchandise program design.
THE EXECUTION
On-site merchandise sales supporting the program.
THE RESULTS
8 years / 52 saturdays per year
EASTERN MARKET
THE CONEY DETROIT
THE CHALLENGE
A branded merchandise retail presence for The Coney Detroit.
THE CREATIVE SOLUTION
A custom kiosk design and retail buildout.
THE EXECUTION
Kiosk construction and merchandise sales.
THE RESULTS
$8,500 in Merchandise sales in 60 minutes
DETROIT CITY FC — LIVE CUSTOMIZATION EXPERIENCE
WE DIDN’T JUST MAKE JACKETS. WE MADE AN EXPERIENCE.
Steiner Merchandise teamed up with Detroit City FC to turn a private gathering into a one-of-a-kind merchandise experience.
We started with premium black Carhartt Detroit jackets, custom embroidered with the club’s crest and personalized with player numbers and names.
Then we brought the party to life.
Guests explored a curated collection of embroidered patches, custom DTF graphics, and playful embellishments, creating jackets that reflected their individual personalities.
With our live customization station, guests could choose their favorite designs and have them applied on-site while enjoying the event.
From apparel sourcing and embroidery to creative direction, custom graphics, equipment, staffing, and event execution, Steiner Merchandise handled the merchandise experience from start to finish.
The takeaway: We didn’t just give people something to wear. We gave them something to create, experience, and remember.
Experiential Merchandise · Custom Embroidery · Premium Apparel · Live Patch Bar · DTF Graphics · On-Site Customization · Event Production
MERCHANDISE PEOPLE DON’T JUST WEAR. THEY REMEMBER.
WHAT WE ACTUALLY DO
BUILT IN DETROIT
DETROIT ROOTS. NATIONAL EVENT CAPABILITY.
Steiner Merchandise is a Metro Detroit creative merchandise and event retail company. We combine original design, in-house screen printing and embroidery, retail environment buildouts, staffing, POS, inventory and fulfillment. Steiner Experiences develops merchandise-driven brand activations and live customization for corporate marketing teams, agencies, event organizers and sponsorship partners. We serve Michigan, the Midwest and nationwide. Existing project work includes the Detroit Jazz Festival, Detroit Auto Show, Eastern Market and The Coney Detroit.
CUSTOM MERCHANDISE FOR YOUR BRAND
Apparel • Headwear • Bags • Promotional Products • Specialty Goods • Screen Printing • Embroidery • Fulfillment
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